Line of action:

Drivers of biodiversity loss

Status:

En ejecución

Execution date:

2022

End date:

2025

The actions of this project aim to improve the production, accessibility, purchasing capacity and information of sustainable products and services.

In addition, it aims to promote successful experiences, identify barriers and opportunities to promote measures that integrate and promote these healthier lifestyles, coordinate the policies that promote them, promote governance and cooperation, as well as train different agents.

In the field of communication and awareness-raising, it seeks to invite citizens to reflect on how to promote sustainable lifestyles to recover nature, and ensure our health and human well-being, as well as to convey the importance and benefits of the ecological transition of our production and consumption systems.

Specific objectives:

1. Strengthen cooperation and coordination between actors through a multi-actor, multi-level and multi-sectoral alliance/platform to promote sustainable lifestyles.
2. To promote transformative models of sustainable lifestyles.
3. Replicate and scale EVS models through the promotion of public policies, the dissemination of knowledge, awareness and communication.

On the other hand, and in a cross-cutting way, the project has an approach aimed at taking into account aspects related to the just transition, focusing special attention on disadvantaged groups and on aspects of equality and gender.

The main actions envisaged are the following:

Knowledge creation and management

Social and psychosocial analysis of factors influencing lifestyle changes. These influencing factors, pro-environmental behaviors and consumption patterns have been identified to generate greater link and connection between people and nature and generate healthy and healthy habits.

Analysis of identification of barriers and opportunities. The regulatory, fiscal and budgetary context and the internalisation of costs and incentives contrary to biodiversity as a driving or limiting factor for changes in lifestyles will be studied. It will include sectoral and legal proposals that will be transferred to the competent public administrations in order to be applied.

Green public procurement

Manual of good practices in eco-publishing. It allows establishing a basis for the preparation of official publications in accordance with environmental criteria. In the process of preparation, the First Eco-Publishing Conference has been held at the General State Administration.

Promotion of the Ecological Public Procurement Plan of the General State Administration. Promote and promote Green Public Procurement (ECP) as an effective tool for achieving environmental policies related to the reduction of the use of natural resources, climate change and to facilitate changes in sustainable production, use and consumption models.

Guide to environmental criteria in the Recovery, Transformation and Resilience Plan: the principle of not causing significant harm to the environment (DNSH) in public procurement and other forms of management of public funds. It will include general recommendations for the inclusion of environmental criteria in the RTRP, which would indicate guidelines and legal proposals for differentiated criteria and clauses for calls for subsidies and public contracts that execute RTRP funds.

Sustainability and replicability of the project

Communication strategy and campaign for the promotion of EVS and change of narratives. Framework communication and awareness-raising campaigns will be designed to convey the importance of modifying our lifestyles towards sustainability and the relevance of conserving biodiversity to protect the health of the planet and our health, and its fundamental role in the green recovery and ecological transition.

Promotion of public policies and promotion of learning and knowledge related to EVS. Joining forces from the public and private spheres to promote transformative models of production and consumption.

Seminar “Challenges and opportunities in lifestyle changes to recover nature”

The Biodiversity Foundation held at its headquarters in Seville, on March 16, 2023, the IV Gateway to Biodiversity Seminar: “Challenges and opportunities in lifestyle changes to recover nature”. The results of the report, the presentations of the event and the reports of the working groups can be consulted in the report of the day, which is available in the “Links of interest” section of this page. The full video of the conference can be viewed at the following link: https://fundacion-biodiversidad.es/divulgacion-y-sensibilizacion/puerta-de-la-biodiversidad/

The promotion of sustainable lifestyles is a fundamental strategy to recover nature, through the project “Changing lifestyles to recover nature”, funded by the European Union -NextGenerationEU, in which the Biodiversity Foundation develops actions aimed at the integration and promotion of more sustainable lifestyles.

• Developed a strategic analysis to generate a knowledge base.
• A social and psychosocial analysis was carried out on factors influencing lifestyle changes, pro-environmental behaviours and consumption patterns.
• Developed the project’s baseline based on indicators.
• The I Eco-publishing Conference has been organised at the General State Administration.
• Published the manual “Eco-publishing. A public guide of criteria and tools”.
• Participation in the XI Sustainability Conference organized by the Basque Culinary Center.